1. Company History
Founded in 1996 by Nguyen Thi Tuyet Mai, Tay Son began as a small family business with only 20 employees to serve the niche domestic market.
1997: As Vietnam opened up to the world, Mrs Mai saw the opportunities for expansion. Tay Son could target the huge potential market of foreigners visiting Vietnam. Tay Son’s business strategy underwent a major change, from the domestic market to the international arena, via export and e-retail. Manufacturing capacity was increased from 200 m2 with 15 artists to 1,000 m2 with 50 artists, in order to meet elevated international demand.
2001: Tay Son officially registered its trademark in compliance with Vietnam’s Intellectual Property Law.
2003: Tay Son achieved ISO 9001:2000 Certificate
Current: Tay Son’s showroom is located on Vo Thi Sau street, Ho Chi Minh City. Its main factory is located in Cu Chi province.
Tay Son’s factory.
Tay Son’s showroom
Tay Son’s mini workshop
2. Business nature and products
Tay Son is one of Vietnam’s leading manufacturers of lacquer ware. Tay Son serves both Vietnamese and international customers at its showroom on Vo Thi Sau street, which is in Ho Chi Minh City, the cultural hub of Vietnam.
While Tay Son’s core businesses are manufacturing, retailing and exporting, it now also conducts e-retailing. With more than 10 years of experience, Tay Son is renowned and respected in both the government and the private sector. Because it reflects a major part of Vietnam’s culture and traditions, Tay Son’s showroom has been marked as a must-visit for VIPs, dignitaries, and national leaders in Vietnam.
Given its extensive experience and manufacturing capability, Tay Son can produce all types of lacquer ware, from hand-painted to Mother-of-Pearl inlaid and eggshell inlaid. Its product range is therefore very broad, from decorative accessories such as paintings, wind screens, dragon boats, to household products such as bowls, vases, beds, and other furniture. Tay Son’s creative artists constantly create new ideas for lacquer ware products, hence diversifying its product line to meet the expectations of its demanding customers.
3. Our vision
We aim to help our stakeholders achieve their goals by forging stronger ties with customers and employees, understanding their lifestyles, businesses, their needs, and tailoring our products and services to meet their requirements.
4. Our strategy
We are committed to developing and maintaining long-term partnerships with our stakeholders, by enhancing our product and service quality, as their support is essential to our success. While pursuing profitability, we also aim to maximize benefits for our customers. We are dedicated to creating an exciting vibrant workplace, as our staff is the key to our success.
5. Our values
Our corporate identity defines our current company identity and our targeted image. Central to that identity is our commitment toward customer needs and wants, through our key values of:
Sir Enkhabayan - Prime Minister of The Republic of Mongolia
King and Queen of Malaysia, visited on Dec 15th, 2002
President of the Republic of El Salvador
Alberto Fujimori – President of the Republic of Peru
a. ISO 9001 : 2000
B. History of Vietnamese lacquerware
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What distinguishes lacquerware from other kinds of ware is its unique lacquer paint coating. The application of lacquer paint results in a hard glossy smooth surface for the object, enhancing its aesthetic quality and its resistance to physical abrasion. There are countless stories praising the resistance of lacquer paint to the corrosion property of saltwater. In 1874, a Japanese ship carrying lacquer paintings to an exhibition in Europe sank shortly after leaving Yokohama port. The same fate occurred to a French merchant ship transporting lacquerware in Suez Canal during World War II. In both occasions, the lacquerware was recovered intact after spending years under the sea.
Lacquer paint can be produced from saps of several kinds of trees. However, to produce lacquerware of highest quality, only the sap of the lacquer trees Rhus Succedanea that grow in Phu Tho, and Tuyen Quang provinces in Northern Midland of Vietnam is used. The sap tapped from Rhus Succedanea trees creates a kind of lacquer paint that is capable of protecting the intricate design on our products from all the effects of humidity, heat, acid, saltwater, insect, and electrical conduction.
For thousands of years, our ancestors harvested sap from the Rhus Succedanea trees that grew naturally in forest. In modern day, these lacquer trees are planted on a large scale to meet the raising demand on lacquer ware. Despite this industrial practice, the quality of lacquer sap is not compromised as lacquer trees are only cultivated in mid and highland areas of Vietnam where the soil is rich in red clay and has an optimal pH value of 4.5.
Besides lacquer paint, wood of good quality and other materials are required for the creation of lacquer artwork and handicrafts. A piece of lacquer ware has to go through a long process consisting of 40 operations, 20 stages, and lasting over the time span of 100 days. The whole process can be divided into 2 main steps: the construction of the wood body, and the application of lacquer paint to create decorative designs on it. These 2 steps are called hardware and software phases respectively. Though different in principle, both steps require a lot of patience, hard work, responsibility, and skilled labor to yield a satisfactory piece of lacquerware.
Since the early day of lacquerware production, Vietnam has been world-renowned for the superiority of its products. Vietnamese craftsmen breathe soul into every piece of lacquerware, turning these ordinary craftworks into artworks that are highly sought after for their cultural and aesthetic values. Lacquerware is a source of pride for the Vietnamese. It exemplifies the skillfulness and creativity of the Vietnamese and in the same time, acts as an ambassador to bring Vietnamese culture to the world.
While lacquerware has existed in Vietnam for over 2000 years, the works produced in the early days were only considered as handicraft. The artist was in charge of sketching the initial design of the object, but the finished product was processed by craftsmen by means of mass production. It was only in the 1930s with the introduction of new techniques that lacquerware was elevated to an art form. These techniques allow more creative expressions of the artist to be materialized on lacquer medium. Despite the assistance of craftsmen, artists are present throughout the production process to ensure that their emotions, ideas, and messages are adequately conveyed to their audience. Thanks to the constant effort to innovate on the artists’ side over the last several decades, artistic lacquerware has emerged strong, and earned its spot as an integral part of lacquerware craft besides the traditional handicraft segment.
Artistic lacquerware is more dominant in the creation of paintings, and statues. The rest of the lacquerware products usually fall under the division of handicraft lacquerware. Below is the list of lacquerware products available:
1. Lacquered Art Frame: Portraits, Landscapes, and Still life paintings.
2. Carved Statues.
3. Vases and Boxes.
4. Furniture and interior decorative items.
5. Tableware: Bowls, Dishes, Trays, and Ashtrays.
C. Maintenance Guide
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These methods of maintenance are recommended to preserve the fine surface and optical depth of our products: - Wiping is best done using antistatic cloth which can be purchased from any household shop - Please avoid exposing the surface of the products to liquids or objects that are hotter than 70ºC. - Please cease from using dish-washer to clean the products. - Although lacquerware is resistant to scratches to a large degree, it is still advisable to apply mild wax polishing crème that is free from grinding particles onto the surface of the products to avoid matt or small scratches in the long run. - Lacquer vases are made waterproof, yet to prevent the accumulation of dead organic matter from decayed flowers on the inside surface of the vases, it is advisable to place a smaller glass or metal vase inside the lacquer vase before using it to display flowers.
Thank you for shopping with us. Besides the broad range of products presented in this catalogue, we also offer custom-made service to cater to your specific needs and tastes.
For special interior design products, wholesaling purposes, or custom-made service, please contact us at email@example.com , or visit our website at www.tayson.vn.
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